Sell SwimLanes. Earn up to 50%.

Workflow diagrams, quality-improvement tracking and printable procedure reports for healthcare and other regulated teams. Partners who bring and look after customers share in every subscription payment.

Refer

Referral Partner

You introduce a customer; we sell, onboard and support them.
20% of subscription
for the first 12 months of each customer
  • Your own referral link and code
  • 90-day attribution window
  • Portal with your customers and earnings
  • No sales or support obligations
Apply as referral partner
Sell & support

Reseller

You sell, onboard, and handle first-line support for your customers.
35% of subscription
for as long as the customer pays
  • Everything in Referral
  • Deal registration — 90 days of protection per prospect
  • Offer up to 20% off, out of your share
  • Payouts through Stripe Connect
Apply as reseller
By invitation

Premier Reseller

Established resellers and QI consultancies who run the whole customer relationship.
50% of subscription
for as long as the customer pays
  • Everything in Reseller
  • Typically 10+ paying customers
  • Publish your own QI content packs
  • Named partner contact
Promotion from Reseller

How approval works

Create an account

Sign in with email and password, Google, GitHub, Microsoft or your company's SSO — the same options our customers use.

Apply

Tell us about your company, where you sell and how. Accept the program terms.

Review

We review every application, usually within a few business days.

Get your link

Once approved you get a referral link and code, your portal, and deal registration (resellers).

Get paid

Commission is earned on each paid invoice and becomes payable after a 30-day hold.

How commission works

What it's paid on

The subscription fee — the base plan and extra seats — after discounts. Not on taxes, AI usage, or anything else on the invoice.

When it's paid

Each paid invoice earns commission that becomes payable after 30 days, the window for refunds and chargebacks.

Refunds and chargebacks

A refund reduces that invoice's commission in proportion; a chargeback reverses it (and it comes back if we win the dispute). A negative balance carries forward to future commission.

Discounts

Resellers may offer up to 20% off list price. The discount comes out of your share, never below our list-price floor.

Who gets the customer

The first valid claim wins: an approved deal registration on the customer's domain, otherwise your referral link. Existing paying customers, accounts we reserve as direct, and your own organization can't be claimed.

If you leave

Commission on customers you brought continues for 12 months after the partnership ends, then those customers move to us.

Example: a Reseller's customer pays $39.99/month for the base plan. You earn 35% — about $14.00 a month — for as long as they subscribe. Offer them 10% off and you earn 25% of list instead: about $10.00.

Program terms (summary)

Version 2026-09-24-draft. This summary is not the partner agreement; the signed agreement governs.

Commission rates can change

We may change tier rates with 30 days' notice. Changes apply only to invoices paid after they take effect; commission already earned never changes.

Attribution and disputes

We decide which partner, if any, is credited with a customer, using the rules above. A conflict goes to our partner team, whose decision is final.

Conduct

No misleading claims, no spam, no bidding on our brand name, and no self-referrals. Breaking these can mean suspension (no commission accrues while suspended) or termination.

Payouts

Payable commission is paid via Stripe Connect or by arrangement. You are responsible for taxes on what you earn; Stripe may collect tax forms.

Questions

Do I need to be a SwimLanes customer?

No, but you'll need an account to apply. It comes with a free workspace you can use for demos.

Can I move up to Premier?

Resellers with a steady book of paying customers (typically 10 or more) and strong support are invited to Premier.

What happens if a customer I referred already talked to your team?

If they're already a paying customer or a reserved direct account, the referral can't be credited. Your portal and our partner team will tell you when that happens.